--- layout: markdown_page title: "Product Marketing Onboarding" --- ## On this page {:.no_toc .hidden-md .hidden-lg} - TOC {:toc .hidden-md .hidden-lg} ## **Onboarding Guide** Welcome to the [Product Marketing team](https://about.gitlab.com/handbook/marketing/product-marketing/pmmteam/)! Use the resources/videos on this page as a guide to help facilitate new team member onboarding. As more recording links and resources become available, we'll update this page accordingly. **Each topic** covered in the tables below should be presented in 3-5 minutes or less through the handbook/screen share and recorded. Exceptions: Vision, Pitch Deck, etc. The goal of the completion time for PMM onboarding specific tasks is 1 day (except coffee chats). - [Recording folder](https://drive.google.com/drive/folders/1GSq3GfLwtlDXdNMTelkPRwINABzBVz-G?usp=sharing) ### **Background** #### Intro to Git | **What is Git - A video tutorial by @gitschooldude** | [Entire Playlist](https://www.youtube.com/playlist?list=PLu-nSsOS6FRIg52MWrd7C_qSnQp3ZoHwW) | | ------ | ------ | | 1. [Introduction to Git](https://youtu.be/OZEGnam2M9s) | Sept 2015 | | 2. [Your first Git repository](https://www.youtube.com/watch?v=gQSd2lFkZHk&list=PLu-nSsOS6FRIg52MWrd7C_qSnQp3ZoHwW&index=2) | Sept 2015 | | 3. [Introduction to Git Push](https://youtu.be/gS4uXB3v4Yk) | Oct 2015 | | 4. [Introduction to Git Branches](https://youtu.be/u-5Vo9TFnAU) | Nov 2015 | #### Intro to GitLab | **What is GitLab - A video tutorial by @gitschooldude** | [Entire Playlist](https://www.youtube.com/playlist?list=PLu-nSsOS6FRLA_6gcYKS0lGzZ4dkracbt) | | ------ | ------ | | 1. [Introduction to GitLab](https://youtu.be/6dyEmYMV87M) | May 2017| | 2. [Introduction to GitLab CI](https://youtu.be/05kYYBguQ7w) | April 2018 | | 3. [GitLab CI's vision: artifacts, workspaces, and runners](https://youtu.be/qH7JJxMfKU8) | Dec 2018 | | 4. [Introduction to Docker and GitLab Registry PART (1/2)](https://youtu.be/KzY_GaWv4-k) | Jan 2019 | | 5. [Introduction to Docker and GitLab Registry PART (2/2)](https://youtu.be/wvhq082e2OY) | Jan 2019 | | 6. [Parallel jobs in GitLab CI](https://youtu.be/-JazhL0r4LA) | Feb 2019 | | 7. [GitLab Merge Request (MR) merge methods](https://youtu.be/x6vD9RHEB1M) | March 2019 | | 8. [GitLab CI's biggest design flaw](https://youtu.be/Y9ETDqt0Pv0) | April 2019 | | 9. [GitLab CI advanced job triggers: branch names, commit messages, and changed files](https://youtu.be/v0QXA3K2cb0) | June 2019 | #### Coffee Chats Note: **Remember to complete your personalized company onboarding agenda.** Pay special attention to the [**coffee chats**](https://about.gitlab.com/company/culture/all-remote/informal-communication/#coffee-chats). Typical onboarding suggests new team members to schedule at least 5 coffee chats. Because PMMs must work cross-functionally, relationships and connections are critical for success. We suggest scheduling ~20 coffee chats over 6 weeks. [Suggested list](https://docs.google.com/document/d/1dUe-ITJ27LvSdU7A5qMvGaYWt-KWk13HR_C27yC_REQ/edit) (Talk with your manager to pick names) ### **Process** #### PMM Specific Processes | **PMM Workflow**: | Recording | | ------ | ------ | | 1. Everything starts with the handbook - [Product Marketing handbook](https://about.gitlab.com/handbook/marketing/product-marketing/) | [Recording](https://drive.google.com/open?id=148hAcVdRLfcfcDzH3UR9XJrCbVwoF45l) | | 2. Use issues to drive your work - [Product Marketing board](https://gitlab.com/gitlab-com/marketing/product-marketing/boards/922483) | [Recording](https://drive.google.com/open?id=12T8osPtjSSpX-Fxjv4DF-ulJPtw4KX9k) | | 3. Everything you create/update for the field should be linked from - [Sales resource page](https://about.gitlab.com/handbook/marketing/product-marketing/sales-resources/) | [Recording](https://drive.google.com/open?id=1YlcgG1C9gRFJdShaDRzH1LNKrj4ztYxD) | #### Working Efficiently | **Productivity:** | Recordings | | ------ | ------ | | 1. [GitLab communication overview](https://about.gitlab.com/handbook/communication/) | tbd | | 2. [GitLab Slack tips](https://about.gitlab.com/handbook/communication/#slack) | tbd | | 3. [Markdown 101](https://about.gitlab.com/handbook/product/technical-writing/markdown-guide/) | [Recording](https://www.youtube.com/watch?v=Ix416lAYRSg) | | 4. [GitLab project management](https://about.gitlab.com/handbook/marketing/product-marketing/getting-started/101/index.html) | [Recording](https://drive.google.com/open?id=1CSUvzrPhWtP7082e0iTCfjVsPU8U6WTR) | | 5. [Working Remotely to update the website with Git](https://about.gitlab.com/handbook/marketing/product-marketing/getting-started/102/index.html) | [Recording](https://drive.google.com/open?id=1lPxAJsq9k4GN_d3H4zCGVzlNcDKVgqrm) | ### **Messaging and Go-To-Market (GTM)** #### Learn the Marketing / Product Marketing Vision - [**Slides**](https://docs.google.com/presentation/d/1sbpBNy5OpO0QGvkAeobNyyIcEjTRGIkyApKeC1Oa8xY/edit?ts=5c50d7bf#slide=id.g4a712342f9_0_0) - [**Recording**](https://drive.google.com/open?id=1ykqgioIVBH9V4PdE3Z9aphnRbNR3D6en) | **Know the GitLab Messaging and GTM:** | Recordings | | ------ | ------ | | 1. [Know the GitLab value proposition - Company elevator pitch(es)](https://about.gitlab.com/handbook/marketing/product-marketing/messaging/#gitlab-value-proposition) | [Recording](https://drive.google.com/open?id=1kxdGiKN7wZpk1iYUV7i6IcOxOxbgVc31) | | 2. [Company pitch deck](https://docs.google.com/presentation/d/1dVPaGc-TnbUQ2IR7TV0w0ujCrCXymKP4vLf6_FDTgVg/edit?ts=5a8f54da#slide=id.g38db9fdb05_0_1136) | [Recording](https://drive.google.com/open?id=1vRgU1o-o4kcOblQCxNi3h6xrN7KQZY1H) | | 3. Security pitch {::comment} William: for PMMs we should have a comprehensive "this is the product knowledge you should come up to speed on" ⇒ Ashish: Yes, eventually 1 list for each function. {:/comment} | tbd {::comment} @cblake - let's discuss when {:/comment} | | 4. [Walkthrough of stages on GitLab home page](https://about.gitlab.com/) . | tbd | | 5. Explore our [click-through demos](https://about.gitlab.com/handbook/marketing/product-marketing/demo/#click-throughs) | tbd | | 6. How to navigate our Product vision and roadmap webpages | tbd | ### **Technical Skills** #### Advanced Topics | **Technical know-how:** | Recordings | | ------ | ------ | | 1. Learn Git: [Code Academy](https://www.codecademy.com/learn/learn-git) & [Learning Git Branching](https://learngitbranching.js.org/) | tbd | | 1a. Git advanced topics - making peace with merge conflicts | tbd | | 2. Learn CI/CD | tbd | | 3. [Kubernetes (K8s) 101](https://www.cncf.io/the-childrens-illustrated-guide-to-kubernetes/) from the Cloud Native Computing Foundation (CNCF)| No need for video, just checkout the pdf | | 4. How to create K8s cluster - step by step guide | tbd | | 5. GitLab CI 101 | tbd | ### **The Who** #### Learn About Our Partners | **Get to know our partners** | Recordings | ------ | ------ | | 1. Technology Partners overview | tbd | | 2. Channel Partners and Resellers overview | tbd | #### Learn About Our Customers | **Get to know our customers:** | Recordings | | ------ | ------ | | 1. Customer Reference Program overview | [Recording](https://drive.google.com/open?id=18NpS5srpjqGik_WGs0BuT2GtPxk02ylF) | | 2. Customer Advisory Board overview | [Recording](https://drive.google.com/open?id=1-s9UMYQuoJ1AqY1AqRHdokZyuKgaHIlQ) | #### Learn About The Competition | **Get to know the competition:** | Recordings | | ------ | ------ | | 1. [Walkthrough of DevOps tools landscape page](https://about.gitlab.com/devops-tools/) | [Recording](https://drive.google.com/open?id=1G95CzcxvxmWHU-PRJ8BjoC9h3ZGmzJfM) | ### **Analyst Relations** #### Overview | **Analyst Relations:** | Recordings | | ------ | ------ | | 1. How we work the process? | tbd | | 2. How to work with analysts? | tbd | | 3. What reports are we in today? | tbd | ## **Useful links / resources** 1. [GitLab Team members](https://about.gitlab.com/company/team/) 2. [GitLab team structure](https://about.gitlab.com/company/team/org-chart)